When we think of innovation and creativity in India the first thought coming into our mind is the giant software Industry which through its cutting edge technology has created an aura in the global market.
But there is more which Indian legacy has in store, for the corporate world. India is having a rich heritage filled with fables and epics. In the today´s competitive world where uniqueness is the cue it becomes very important to understand the learning´s of this rich heritage and implement them in day to day functioning.
Received: 29 April 2011
Revised: 20 May 2011